2016-12-08 15:08News

Extensive Interest Among Commercial Operators During Last Week's Expos


The OXE was displayed at two exhibitions last week: SeaWork Asia in Shanghai and The Workboat Show in New Orleans. Both shows were successful and many commercial operators expressed their eagerness to incorporate the diesel outboard into their existing applications.

OXE Launch During SeaWork Asia

The interest was extensive when Sime Darby Industrial invited media contacts and commercial operators to the product launch of OXE Diesel on the Chinese market, during SeaWork Asia last week. It was the biggest happening of the show and a successful event for Tractors Singapore Ltd (TSL) and The China Engineers, Limited (CEL), OXE distributors in China & South East Asia and subsidiaries of the Sime Darby Industrial Division.

“The product launch of OXE Diesel at SeaWork Asia was met with great interest and curiosity. The group of invited media contacts and commercial operators witnessed and were pleased with the release of the OXE - a new innovative product on the Chinese market. It is the beginning of an exciting journey for OXE in the Chinese and South  East Asian market,“ says Magnus Folin, CEO at Cimco Marine and Cimco representative at SeaWork Asia.

Great Enthusiasm Towards the OXE During The Workboat Expo

Laborde Products were displaying the OXE engine at The Workboat Show in New Orleans, and all three of Cimco’s U.S. distributors – Laborde Products, Cascade Engine Center and Mack Boring & Parts Company – were present and in force at the show. This demonstrates a unified advance into the market with a product set to change the outboard motor industry.

“The Workboat Expo in New Orleans was a clear success for the OXE and reflected the enthusiasm towards our product experienced at every other expo globally and to date,” said Jim Denley, Distribution Developer at Cimco Marine and Cimco representative at the show. “As well as firm governmental interest, small craft fisherman saw the functionality, capability and efficiency of the OXE diesel as a clear winner and were eager to incorporate the outboard into their existing applications.”

About OXE Marine AB

At OXE Marine we are driven by the ambition to transform the outboard motor; impacting the journey towards a more sustainable and ecologically positive marine environment. We are passionate, knowledgeable, and reliable. Passionate to commit to innovation and excellence, knowledgeable to recruit and retain high-quality personnel, and reliable to commit to supplying safe, durable, and reliable products and services and to openness and fairness with all our stakeholders. OXE Marine believes in a strong collaborative approach between our teams and partners while being daring and persistent in our passion for excellence. OXE Marine was founded in 2012, and is the company behind a patented outboard transmission, enabling the use of high torque diesel engines on outboard systems and in sterndrive solutions.


Paul Frick
Paul Frick